Top 7 Fashion Startups in India

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It’s always tough to choose clothes for an occasion, right  from choosing perfect pair of clothes to the matching jewelries and accessories. At the same time you need to be update on the latest fashion trends, so that you want look like old school. These fashion startups are solving such problems. Let’s see which are these fashion startups and how are they changing the way we live.



Roposo is a unique fashion discovery platform that employs a proprietary recommendation engine to match shoppers with the most relevant products according to their individual tastes, from anywhere on the web.

The fashion products on Roposo are curated systematically, so whether a shopper wants something as basic as “leather handbag”, or as specific as “pleated bohemian jumpsuit in earthy colors with boat-neck and cap sleeves”, she should be able to find it on Roposo. is also run by Roposo team. Giveter employs a similar recommendation algorithm, allowing shoppers to discover gifts from anywhere on the web that uniquely match their taste, occasion and need.




Urbane, Classic and expertly curated, ‘boutique shopping’ is now online! Founded by Ankur Gupta and Nayan Kumar in early 2014, Violet Street is evolving as a leading online shopping destination for the modern women; bringing to you a unique experience of discovering and exploring local boutiques from across the country, where one can find the hottest fashion, elite styles from simple to opulent all on a single platform!

By partnering directly with niche ‘Boutique’ designers, manufacturers and official retailers, Violet Street offers exclusive capsule collections and end-of-season clothing from leading labels, along with rare creations and trending fashion products.

You can now buy the most sought after ensembles without actually travelling! Violet Street instantaneously lets you jet set from Delhi to Mumbai to Hyderabad and beyond to shop for some of the best-kept secret boutiques, popular among the locals and the fashionistas alike! It is all just a click away!



Wooplr is a Bangalore based startup launched in March 2013. Wooplr is a mobile fashion discovery platform. It offers a personalized social shopping experience for the youth on the mobile phone.

The Wooplr app provides a fantastic visual guide to help you decide what to buy and where to shop based on your interests, locations and social circle.




Voonik is India’s fastest growing Fashion Shopping App for women where you can buy fashion that suits your body, personality, lifestyle, and budget preferences. Voonik helps you imagine how shopping will happen after 20 years and are trying to create the future NOW.
Voonik is started by ISB Alumnus Sujayath Ali and his classmate in Engineering, Navaneetha Krishnan in March of 2013 with a desktop site as Very early, Voonik recognised mobile-commerce is the way to future and have launched our Android app with Tinder-like interface. Within few months of launch, Voonik app has crossed million downloads and processes crores worth of monthly transactions. Currently, Voonik is the fastest growing fashion app in India, ahead of the likes of Limeroad and Craftsvilla, as of end of November.

Voonik was incubated by Microsoft Ventures and is funded by marquee investors like Sequoia and Seedfund. Voonik is backed by a strong team of ordinary individuals achieving extraordinary feats and contributing to the growth at breakneck speed.





Founded in 2011 by Manoj Gupta and Monica Gupta, Mumbai-based Craftsvilla is India’s largest online marketplace for ethnic products. The company’s vision is to take societies back to their roots and help them discover their ethnic legacy. With over 20,000 sellers from across India, Craftsvilla has close to 3 million products online across categories including, clothing, handicrafts, jewellery and art among others. The company is funded by globally renowned venture capital funds including Sequoia Capital, Nexus Venture Partners, Lightspeed Venture Partners and GFC.





FabAlley is not just an online shop; it’s a fashion destination, a space where fashionable girls all over the country get a substantive dose of the coolest new trends and the most stylish ways of wearing them at the most affordable prices.

In 2012, Shivani Poddar and Tanvi Malik quit their high profile corporate jobs to start FabAlley, a highly curated accessories only store. In just a year and a half, the brand has grown to become a huge style source offering funky clothing, jewelry and accessories. The name FabAlley was inspired by all the fabulous, fashion-forward girls in India who shy away from the mainstream and shop at offbeat alleys, indie-chic nooks and quirky boutiques.



Fashionatclick offers affordable runway fashion at your doorstep. Fashionatclick believe, in fashion there are no bars, so why should paucity of time or the hassle of commuting distance come in way of fulfilling your
fashion aspirations.

Aimed at offering fashion to women in the age group 18 to 40 (men in the near future) fashionatclick offers trendy apparel and accessories. The collection is carefully chosen and offered to you by their trends team continuously engaged in trend forecasting based on global fashion trends.

Fashionatclick encourage young designers and start ups to offer their merchandise online with them. At the same time they take care that designs chosen are exclusive and represent latest trends in the international fashion market.

Runway has been the biggest source of inspiration to the world of fashion and it has the last say in the fashion industry. Not many of us are exposed to the glitz and glamour of this world, yet we are always enamoured by it.
Fashionatclick, brings you this world of ‘fashion fantasy’ where the styles walked on the ramp are offered at affordable prices and are just a click away!

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He has a deep interest in startups & technology and extremely passionate about startups.