Top 8 Sports Startups in India

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India is a country which has always been known for it’s passion for sports. Some of these passionate people has turned their passion into a business. Check out these cool startups which is living the dream of every Indian.


SportsWave is a web 2.0 re-incarnation of your neighborhood playground. It was founded by a bunch of sports crazed IIT Bombay graduates, who felt it was necessary to re-introduce sports in the life of the working professional to help them unwind from the daily grind. And also to relive the joy of playing sports.

It achieves its objective of getting people back to the playground by addressing the two major bottlenecks that prevent people from pursuing sports – lack of grounds/courts & lack of team mates.

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Xtreme Zone

XtremeZone is an adventure sports pioneer in India and offers consumers, experiences in the alternative lifestyle/recreation and adventure sports segment. In short XtremeZone strives to provide the Indian youth with the opportunity to challenge the human spirit and to experience the sheer joy and thrill of indulging in adventure sports under a single platform by making them accessible, affordable with an unconditional emphasis on quality and safety.

Since 2003, XtremeZone has been instrumental in introducing new and exciting outdoor experiences for corporates, outdoor enthusiasts and kids. 30,000 bungee jumps across India, setting up India’s first challenge course for Indus school of leadership, a world class adventure reality show for National Geographic and a continuous association with more than 500 corporates in Bangalore has been our way of life in the business of outdoors.

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KOOH Sports

KOOH Sports is India’s premiere Sports Education, Training & Technology Company set up with a passion to get kids of today to embrace sport and more importantly a healthier life style.

KOOH Sports is founded by seasoned professionals who have been in the servicing and outsourcing industry for over two decades. Believing in the business idea and also driven by the interest to make a difference to the way sports is adopted in the country, TCS and HDFC, two of the largest corporate houses in the country, have invested in KOOH Sports.

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Live Your Sport

Live Your Sport is an online one-stop shop and community committed to helping sports and fitness lovers find the best equipment and gain insight into various aspects of health, injury and recovery. Founded by India’s top professional squash players, Live Your Sport was conceptualized to address the specific needs of Indian athletes and sports enthusiasts by making the process of finding quality equipment, selecting the right gear and knowing more about training and workout simple and accessible.

With over 20,000 high-end sports and fitness equipment to select from, Live Your Sport offers assistance and personalized guidance by International Athletes in the selection of gear. They guarantee to find the product desired by visitors, even if it is not on their site. They also explore issues related to health, fitness, injury and recovery in detail on blog.

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Sports365 is India’s first professionally managed company with exclusive focus on sports & fitness. Through its multi-channel approach, Sports365 provides solutions in the areas the area of sports & fitness for consumers & institutions. In the consumer space, Sports365 is present through its online portal –, offering widest range of sports products across all leading national & international sports brands. In Institutional space, Sports365 offers turn key solutions covering merchandising, events, infrastructure, consulting etc in the area sports & fitness for Schools, Clubs & Academies, Corporates & Real Estate.

Sports365 is funded by leading US based VCs and backed by leading sports & fitness icons like Mahesh Bhupathi (Director), Yuvraj Singh (Brand Ambassador), Dipika Pallikal (Brand Ambassador) & Lara Dutta (Brand Ambassador). The company is founded by alumnus of IIM Lucknow with professional experience with organizations like P&G, Mckinsey & KPMG.

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TENVIC has three core businesses:

Grassroots Sport – A pioneering structured approach to sport training in schools and other communities.

Lessons from Sport – Leadership development programs for business organizations; life skills and behavioral competency training for sportspeople.

Branding and Sport – Leveraging the power of sport to build brands and engage with a diverse set of consumers.

Go Sports

GoSports Foundation, envision an India where young athletes with world-class potential receive all the support, knowledge and encouragement necessary to empower them to achieve their dreams. Registered as a non-profit trust in September 2008, the GoSports Foundation is an independent, professionally managed and donor-funded organisation focused on strengthening the future of Indian sport.

With the mission of Empowering India’s Future Olympians is premised on the belief that sporting champions are created when the right talent gets the right support at the right time. They have directed projects and programmes toward providing crucial financial and non-financial support to our nation’s most promising young athletes.

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Sportskeeda a venture-backed media company based in India which is determined to change the way sport is followed across the globe. Founded in October 2009, the Sportskeeda website connects 6,00,000 Sports fans every day. With a strength of 3,000 contributing writers and other successful initiatives, Sportskeeda is on an expansion plan.

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He has a deep interest in startups & technology and extremely passionate about startups.